Social Media in Food Safety – Friend or Foe?

Social media and the food safety world go together like peanut butter and jelly. Why? Because social media is an excellent place to communicate with constituents, launch campaigns, build awareness around initiatives, and is an essential tool in crisis communications. When billions of people are using the social media platforms daily, why not use it to your advantage and share information with them? Social media can be your friend or enemy. Choose wisely!